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Pirate Brands: how much do the labels prove?

GreenSpecs has graded 1 product from Pirate Brands on the strength of the evidence behind the claims on the pack.

Products graded
1
Average GreenSpecs score
57/100
Best graded
Pirate's Booty Aged White Cheddar Snacks — B- 57/100
Assessments updated
17 March 2026

Source: GreenSpecs label assessments of Pirate Brands products, 17 March 2026.

Where this number comes from. GreenSpecs scores the evidence a product puts in front of you: the wording of the claim, what the packaging discloses, and whether an independent certifier stands behind any of it. Each score is a GreenSpecs assessment generated by our scoring model from the product label and public claim text on the date shown. It is not a laboratory test, not a lifecycle assessment, and not a safety rating. The full method is published here.

Does Pirate Brands back up its claims?

Across the 1 Pirate Brands product graded so far the average score is 57 out of 100. This Pirate's Booty snack doesn't make any specific sustainability claims on its packaging, which means it's not actively greenwashing, but it's also not highlighting any positive efforts. While the parent company, The Hershey Company, has some good sustainability goals and reports, this product itself doesn't communicate those efforts, leaving consumers in the dark. There's a lot of room to share more about their journey! That is the pattern the table below fills in, product by product.

Every Pirate Brands product GreenSpecs has graded.
ProductBrandGradeScoreWhat the label proves
Pirate's Booty Aged White Cheddar Snacks Pirate Brands B- 57/100 This Pirate's Booty snack doesn't make any specific sustainability claims on its packaging, which means it's not actively greenwashing, but it's also not highlighting any positive efforts. While the parent company, The Hershey Company, has some good sustainability goals and reports, this product itself doesn't communicate those efforts, leaving consumers in the dark. There's a lot of room to share more about their journey!

Where Pirate Brands products show up

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